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08.17.11 Designed by a Landscape Architect

img0842-sLAF staff spent a gorgeous afternoon at the Washington Monument in Washington DC, raising awareness about the landscape architecture profession as part of ASLA’s The Understory campaign, which mobilized thousands of landscape architects to plan activities across the country.

Armed with flyers and photos of the site before the award-winning redesign of the grounds, staff spoke with young people, DC residents, park staff, and visitors from across the U.S. and as far away as Australia and India, educating them on what landscape architects do and the key role they played in elegantly incorporating post-9/11 security measures in Washington DC.



Help spread the word about landscape architecture by visiting ASLA’s new public awareness website:

LPS on the Road: San Francisco

Monday, August 29, 2011

nteclogotealLAF Executive Director Barbara Deutsch will kick off the 2011 Transportation Enhancements Professional Seminar, “Transforming Landscapes,” with a keynote address on landscape performance. This annual event is geared toward State Transportation Enhancement program managers, Federal Highway Administration staff, related Federal agencies and national stakeholder organizations. Registration is required. Transportation Enhancements (TE) activities are federally funded, community-based projects that expand travel choices and enhance the transportation experience by improving the cultural, historic, aesthetic and environmental aspects of our transportation infrastructure. Since 1991, Transportation Enhancement programs have provided funding for more than 24,000 projects nationwide.

Marines’ Memorial Hotel
609 Sutter Street
San Francisco, CA 94102


aug2011sfeventMonday, August 29, 2011

LAF Executive Director Barbara Deutsch will present the Landscape Performance Series at AECOM’s San Francisco office on Chestnut Street. It will be an exciting and informative evening and a unique opportunity to learn about these resources to improve your practice, showcase your work, and help achieve sustainability. All are welcome to attend the networking reception and presentation.

Please RSVP by Friday, August 19, to

150 Chestnut Street
San Francisco, CA 94111
T 415.955.2800 
Map and Driving Directions

LAF Events in Seattle on Nov 30

Join us for what should be a lively discussion and networking opportunity!

mithun-pier56Landscape Performance Presentation and Panel Discussion
Tues, Nov 30, 4:30pm at Central Library, Microsoft Auditorium
Barbara Deutsch, LAF Executive Director, will provide an overview of the Landscape Performance Series, followed by a discussion on landscape performance with panelists from the University of Washington, the City of Seattle, SvR Design, Gustafson Guthrie Nichol and Mithun.

Benefit Reception
6:30pm at Mithun, Pier 56

Following the discussion, join Marshall Foster, the Director of Planning for the City of Seattle at a benefit reception to support LAF’s research and scholarship programs.

To RSVP, please send an e-mail to by Mon, Nov 29, 12pm PST.

This event is being hosted by: Gustafson Guthrie Nichol, Mithun, and SvR Design.
Sponsors include: Cedar Grove, CMS Collaborative, Cold Spring Granite, Hewitt, Iron Age Designs, Jeffrey L. Bruce & Company, KPFF Consulting & Engineering, Krekow Jennings, Landscape Forms, Magnusson Klemencic Associates, Planting Design, Louis Poulsen, and Urban Accessories/Architecreation, ValleyCrest Landscape Development.

Olmsted Scholar Events in Washington, DC

2010olmstedscholarsThe 2010 Olmsted Scholars at the LAF Annual Benefit.

Twenty of this year’s 38 Olmsted Scholars attended a series of LAF events in Washington, DC Sept 10-12. The highlight was the LAF Annual Benefit, where the Olmsted Scholars were recognized during a special ceremony. Outgoing LAF Board President Chip Crawford presented certificates to each scholar and said the experience  was completely energizing. “It was really moving to be in a position to recognize some of the brightest people entering into our profession.”

LAF staff, Board Members, and program sponsors had the opportunity to meet and interact with the Olmsted Scholars beforehand during a special luncheon. “I was delighted to finally meet this impressive group,” remarked LAF Executive Director Barbara Deutsch. “The Olmsted Scholars are truly inspiring; they will get a lot done — wherever they go!”

Following the luncheon, the scholars participated in a strategy session and shared their thoughts on how to further build the community of Olmsted Scholars, who now number 90 with the program in its third year.

Many of the Olmsted Scholars were also onhand at LAF’s booth in the ASLA Expo Hall. They helped promote LAF programs, and most braved the camera to be filmed for our Conversations with Leaders in Landscape series. We hope to use the footage to produce a video on the 2010 Olmsted Scholars, to be released later this fall.

Additional photos from the Benefit (now posted) and other Olmsted Scholar events (coming soon) can be found on LAF’s Flickr Photostream.


LAF Events at the ASLA Annual Meeting

This year, LAF has a number of activities planned to increase awareness about our programs and their impact. Our 25th Annual Benefit atop the NEWSEUM promises to be a one-of-a-kind event. We’re offering a number of ways you can learn about our new Landscape Performance Series and how it can help you show the value of sustainable landscape solutions. And we’re debuting a new website and our Conversations with Leaders in Landscape videos, including a chance to participate by visiting our Expo Hall Booth. If you’ll be in town for the conference, we hope that you’ll join us for one, some, or all of these events.benefit-2009people434x358

Top Story! LAF 25th Annual Benefit
Fri, Sept 10, 7:00-10:30pm
Join us for an unforgettable evening atop the NEWSEUM, where we’ll recognize the 2010 Olmsted Scholars, launch the Landscape Performance Series, and debut LAF’s new website and Conversations with Leaders in Landscape videos. Proceeds support LAF’s research and scholarship programs.

LAF Booth at ASLA Expo Hall (#2155)
Sat, Sept 11, 9:30-5:00pm
Sun, Sept 12, 9:30-5:00pm
Stop by our booth to learn more about LAF, see our new Landscape Performance Series and website, meet the 2010 Olmsted Scholars, and register for our Sustainable Destination Sweepstakes. If you choose, come prepared to share your thoughts on camera for potential inclusion in LAF’s new Conversations with Leaders in Landscape videos.

Landscape Performance Tools Education Sessionexpobooth
Sat, Sept 11, 11:00-12:30pm
Don’t miss this session, which provides tools and ideas to help you quantify the benefits of projects and increase your impact. LAF’s Barbara Deutsch and Heather Whitlow, Deb Guenther of Mithun, and Beth Meyers of the University of Virginia present Landscape Performance Tools: Metrics for Culture and Environment. Panelists will use case studies to illustrate the value of metrics in showing environmental, social, economic, and aesthetic benefits of high performing landscapes.

Sustainable Destination Sweepstakes
Sun, Sept 12, 4:30pm
Join us in the ASLA Expo Hall as we announce the winner of the week-long trip for two to the unique Anvaya Cove community in the Philippines, valued at over $8,000. Entrants need not be present to win.